Shiny Object Syndrome Short of Christmas and disco decoration manufacturing, there are few industries that endure so co-operatively with SOS (Shiny Object Syndrome) as much as information technology. Nearly every tech company suffers unduly from staff-turnover ratios higher than they’d like. Firstly, some turn-over is healthy; new ideas, new blood, new insights & innovation. It’s when we start climbing into the late teens and 20% that things start to become untenable. With tech, the strikingly rapid change and innovation [...]